Neiman Marcus Group (NMG) is a well known luxury department store chain and specialty retailer founded in 1907. We helped them design a new “Innovation Hub” as their new headquarters to support their growth, culture and brand.

Background:

Neiman Marcus needed a new innovation Hub that gave their employees complete autonomy to decide how, when, and where they did their work. They needed a dynamic technology infrastructure that would allow them to continue to attract, develop, and retain top talent for their NMG Teams.

NMG secured an iconic building in Dallas and branded it “The Hub” and wanted to leave behind the traditional way of working and develop native connection and collaboration across the hubs of various departments and work streams.

Strategy:

BRYTESIGHT was able to deliver on visioning, designing, procuring, and managing the implementation of robust technology solutions that supported NMG and their forward-looking adjectives.

The new systems and solutions allowed NMG to leap forward in technology systems and adoption both for local and dispersed participants for full engagement, collaboration, and connection to effective results.

This also included state-of-the-art conferencing technology to make each interaction with employees, vendors, and customers feel more impactful than ever imagined.

Results:

1. NMG feels they have a truly immersive technology platform. Regardless of location, people feel like they are in the room, in person.

2. NMG is championing collaboration: The new NMG HUB is over 70% collaboration space that is impactful to the business and their people.

3. Dynamic Workspace for their Brand. NMG Hub immerses and connects, which drives energy and innovation. Something NMG has always been known for, and sets them up to continue to enhance that brand identity.